A key factor in our success when it comes to building security websites is our understanding of the industry.
We understand the different groups of customers; what they are looking for, what they actually need, what is driving them to get home or business security, and knowing what they need to be told.
Because of this understanding, we can produce a top scoring website for any field, be it a local locksmith to a large national company providing cutting edge integrated security systems involving CCTV with built-in video analytics capability, access control, intruder detection, and fire suppression.
Specialists in Security Websites
Vector 7 have, over the last few years, developed a series of top-scoring websites specifically for the security industry. What started as a challenging diversion has become a sector of our business.
The unique challenge of marketing a security website to the internet is something we have learned intimately. Security isn't an easy industry to compete in; for a start the competition is fierce. One of the factors we learned early is that (with the exception of a few big hitters) most security websites either perform well on the search engines or look attractive to the eye. This is the first hurdle we crossed, a website that hits the top spots in the search results and looks good.
Balancing looks with performance is an art form
The other challenge we faced is getting information across. There is a wealth of information out there, but unless your potential customers have a fixed interest in getting a security system fitted, their attention span will be limited. One of the most important bits of information that we need to get across to the viewer is, "Why you should have your burglar alarm/CCTV system installed by us and not just pick up a cheap one on eBay and fit it yourself."
The solutions we bring to these problems are as individual as the customers we work for. From the one man band locksmith to long-established security companies who have long lists of prestigious clientele.
What size or speciality of company, we can give you a website to suit
NASIC (National Association of Security Installation Companies)
